Braun 740S-7 Series 7 Wet & Dry Men's Electric Shaver

a Braun Men's Electric Shaver from the Braun Series 7 range

Men's Electric Shaver

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Shaver Type Foil
Number of Foil Heads 2
Integral Trimmer Yes
Pivoting Shaving Head Multiple Axis
Floating Cutting Elements Yes
Long Hair Trimmer Pop-out
Wet & Dry Yes
Power Characteristics
Power Source Rechargeable Only
Plug Type UK 3-Pin
Input Voltage 100 V - 240 V
Battery Internal
Battery Technology Lithium Ion
Charging Time 1 Hour
Quick Charge 5 Minutes
Running Time 50 Minutes
Travel Lock No
Motor Technology Linear
Motor Speed 10000 RPM
Motor Personalisation Yes
Personalisation Mode Types 5 Intensity Settings
Display Technology LED
Low Charge Indicator Yes
Cleaning Indicator No
Maintenance Indicator No
Tap Washable Yes
Self Cleaning No

Key features

  • Braun‘s Sonic technology reads and adapts to your beard. The shaver senses the density of the beard and provides extra power where needed.
  • Personalization modes for a more individual shave - Extra sensitive and intensive mode for the different facial zones.
  • 2x Opti-Foil™ - For perfect closeness that lasts longer.
  • ActiveLift trimmer - Captures flat-lying hairs in problem areas.
  • 8-D Flexible Shaving System - The 8 directional flexible shaver head masters even the most problematic contours. With individually floating foils and trimmer, mounted on a pivoting head with Micro- and MarcoMotion. Skin contact as close as 0.05mm.
  • Precision trimmer - The integrated and skin-friendly precision trimmer slides out of the back of the shaver for easy and more accurate sideburn shaping
  • 100% waterproof - Experience premium German engineering quality. All Braun shavers are waterproof up to 5 metres, so you can conveniently rinse them under running water or even shave under the shower.
  • Shave wet or dry - With Series 7 you can shave dry or use water, foam or gel for even better gliding and a smoother skin feeling.
  • LED display for low charge and battery status
  • 50min cordless shaving - The state-of-the-art Li-Ion battery never loses performance and fully recharges in one hour. The premium display indicates the remaining shave time.
  • Running/Charging time - Fully charged in 1 hour. Shaves for 50 minutes. State of the art Li-Ion battery delivers power reliably. Quick-charge for one shave in only 5 minutes.
  • 100 - 240 volts - Automatic voltage adaptation
  • Includes travel case
  • 2 year warranty


Men's Electric Shaver manufactured by Braun

Braun 740S-7 Series 7 Wet & Dry Men's Electric Shaver Reviews


Submitted by Great! on 12 July 2019
4.5 out of 5

I previously had cheaper electric shavers and I was extremely disappointed with the results. I also had the d series 5 which was an awful shave, did nothing. so when I got this in May 2018 I was not convinced it would be any different. However the results quickly promised that it was an excellent purchase and well worth the money. I've never looked back with this electric shaver and it has been a great experience. I write this review 14 months after my purchase so this is not an instinctive 'buzzingness' of a new purchase. The only thing that could be better is the trimmer which doesn't always get the sideburns completely as I like them and it takes several attempts to do it. Also the trimmer will often springback while I'm in the middle of using it. Not a big deal though. In terms of my process I dry shave the face first and use the trimmer on the moustache and hard to shave areas. I then follow through with a wet shave using a traditional men's razor on my chin and neck area and while I'm doing that I wash my whole face in warm water. I then make more strong shaving motions with the electric shaver over my face, this time getting any remains. I finish up with dad in cold water on my face and using aftershave balm and occasionally aftershave eau de toilette. I've become pretty adept at the process now if anyone would like a YouTube video of me doing this please contact

Great service, great product

Submitted by Alastair on 9 March 2019
5 out of 5

Wanted to try an electric shaver after 15 years+ of the traditional method. Decided on Braun Series 7 740S-7 after checking reviews online. Ordered from Olympic shaver Centre - great price and speedy delivery. Delighted with the service and the product.

Better than my old Braun Series 3 - (but then it's new)

Submitted by PS on 7 March 2019
5 out of 5

Delivery was quick as promised. Shaver works well. Good close shave. Only used it twice though, ask me again in 12 months to find out whether it costs as much to keep replacing the shaver head as the old Series 3. The battery was increasingly losing charge on my old one and the new heads were £27 a piece otherwise I wouldn't have spent the money a new one.

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